Music Blog

Things Are Changing

I created my website six years ago. True to some perfectionist tendencies, I come up with a "better" idea once the design is done. It's been through something like four complete changes; at some point, I have to say ENOUGH! and just do the thing. All I want to do is...

Action’s in the Now

I was talking to a friend recently who was feeling overwhelmed with anxiety and worry. When we picked her anxiety apart and looked at how much of the time she was focused on the future and the past, she realized, hey, all my negative thoughts and feelings came from...

What is a Habit Subscription, and Why Should You Do One?

So here we are in the middle of January. By now lots of new year resolutions lie about like roadkill. I hear you way over here, kindred spirit. I might be the Goddess of Dead Resolutions. Let's use a better strategy. Instead of intentions promising to do, or stop...
Influencer Marketing

Influencer Marketing

"Influencer Marketing" can be a practical way to spread the word about your creative business and make it easier for customers to find you. Simply put, when you can garner recommendations from influential people in your niche, it can be a huge boost. When a...

Sales Funnels

Sales Funnels

So your website looks great, SEO stuff in place, products and services beautifully showcased. Excellent! Now what? People are visiting your site and you hope they'll buy. Do you know there are actions you can take to encourage people to buy from you - without being...

SEO…AKA “Getting Found”

SEO…AKA “Getting Found”

If you're new to having your own website, marketing, internet commerce, and the like, search engine optimization is something you really should know about. Without having strategies your presence on the internet will go unnoticed by anyone looking for the services and...

Build Your List

Build Your List

Yesterday we touched on why you need to have a viable email list for your biz. Now let's talk about how.  The right program makes the difference between it being a chore or a breeze. I mentioned some yesterday. Study the features of each one and make an informed...

Email Marketing

Email Marketing

Email from businesses, to the recipient, can seem like the electronic equivalent of junk mail when it's not done right. Let's talk about the importance of having an email list, and to make sure yours will be welcomed into your clients' inboxes. What is an email list,...

Should You Be Blogging?

Should You Be Blogging?

Heck yeah! Even if you're not a talented writer or inspired to blog regularly, it's the water that makes your business bloom. Here's why. When I started exploring my own online business, pretty much every guru in digital marketing advised to blog regularly. It seemed...

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